Digital Marketing Courses

Digital Marketing courses in Sydney. Open to the general public.

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing’s development since the 1990s and 2000s has changed the way brands and businesses utilise technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.

Digital marketing techniques such as search engine optimisation (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing and e-commerce marketing, social media marketing, social media optimisation, e-mail direct marketing, display advertising, e�books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. Learn Digital Marketing with Digital Marketing courses in Sydney – created for you by the University of Newcastle.

Digital Marketing Courses

Email Marketing Course
Email Marketing courses in Sydney. Open to the general public. Learn Email Marketing with Email Marketing courses in Sydney – created for you by the University of Newcastle. In order for business owners, startups and entrepreneurs to operate successfully in today’s global market place, its practitioners need to become knowledgeable about available online and digital marketing tools to increase product and service awareness and to grow the client base. Email marketing is a vital... View course information
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SEO Course
Search Engine Optimisation courses in Sydney. Open to the general public. Learn Search Engine Optimisation with Search Engine Optimisation courses in Sydney – created for you by the University of Newcastle. Learning how to successfully optimise your websites for search engines is vital if you want to win customers and make conversions. Ranking highly in Google searches drives more traffic to your site, builds brand awareness and drives revenue. This SEO course will teach you... View course information
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Digital Marketing Course: Strategic Brand Management
Search Engine Optimisation courses in Sydney. Open to the general public. Learn Search Engine Optimisation with Search Engine Optimisation courses in Sydney – created for you by the University of Newcastle. This digital marketing course examines how to manage and set a strategy for a brand. It equips you to make strategic decisions on how to optimise your brand’s digital footprint so as to gain greatest engagement with your target audience. In this digital marketing course you will... View course information
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