Business Case Course

Business Case Course

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This business case course will provide you with a framework to develop a business case to fulfil any purpose and outcome. It will work through the essential components of a business case and assist you develop skills to boost the prospects of an effective outcome. This business case course will empower you with the tools required to scope, design and write up your business case to pitch to a Board, an executive committee, individual funders or philanthropists. Endorsement by the funding authority requires business cases to provide robust supportive evidence. A business case must align to the strategic priorities of the organisation, ensure the right people and resources are engaged to deliver the project and identify key decision points for reporting on milestones, risks and their mitigation.

Learning Outcomes

At the completion of this business case course you will learn:

  1. What is the purpose of a Business Case.
  2. What comprises an effective Business Case.
  3. How to formulate the ideas at the core of the Business Case.
  4. How to identify the key requirements.
  5. How to plan and design a Business Case and its' major components (time, cost, benefits, risks etc).
  6. How to identify business risks and formulate risk management strategies.
  7. How to maintain the integrity of the Business Case (keep it real).
  8. How to identify and prioritise alternative solution options to align with the business criteria backed by sound evidence.
  9. How to make a compelling case.
  10. How to obtain Business Case support and approval.

Course Content

This business case course will cover the following content:

Introduction and Expectations


  • Defining what is a Business Case?
  • Determining the information available and its' current level of accuracy.
  • Developing a plan for business case preparation.
  • Determining the drivers for the Business Case.
  • Identifying the supporters and opponents.

Business Case Components

  • Establishing and understanding the scope and requirements.
  • Determining the various options considered and establishing:
    • Realistic timeframes.
    • Realistic cost estimates.
  • Determining the benefits of the various options.
  • Identifying the Business Case risks.
  • Identifying the delivery approaches – internal and external, resources, phasing.
  • Recommending the option – including the do nothing option.

Presenting and Selling the Business Case

  • Planning presentation of the Business Case.
    • Understanding the audience.
    • Use of a standard Business Case template.
    • Use of Tables, Diagrams for emphasis or summary.
    • Presentation tips – slides and other presentation material.
  • Canvassing support from key stakeholders, governance groups etc.

Intended Audience

This business case course is suitable for anyone who contribute to or are responsible for the successful development of sound business case proposals. This business case course has been designed for business analysts, project managers and consultants from diverse sectors, including public and private enterprise.

Delivery Style

This business case course will be delivered as an interactive workshop consisting of an instructor-led lecture, group and individual activities. This training approach allows participants to work through concepts introduced by the instructor in an application-focused teaching environment. Participants will challenge their understanding of the concepts and consider their application once back in their individual workplace.

Course Prerequisites

This business case course has no prerequisites and is open to all members of the public.

About your instructor

Ann Brewer

Ann Brewer

Professor Ann Brewer is the Dean, University of Newcastle, Sydney. Her career has spanned organisational behaviour, psychology, education and business as a researcher, lecturer, and author. Her research expertise is people at work including conflict, change, leadership, commitment, stress as well as gender.

Ann is an accredited executive coach with more than 20 years of experience enhancing the performance of individuals, teams and organisations. In that capacity she designs and develops coaching programs for whole-of-organisations as well as 1:1 coaching consultations. She begins with establishing a foundation for each client to clarify their professional aims and values for developing and sustaining leadership resilience. Her coaching strategy is focused on leadership, relationship and culture building as well as dealing with thorny issues and conducting difficult conversations.

Ann’s professional background incorporates diverse programs and initiatives for individual development, team building, organisation design, and facilitation. Her practical approach to leadership and organisation development is derived from her own senior leadership positions.

Her work has been applied in diverse industry sectors such as business, education, industrial relations, human resource management, health administration, public policy, transport and logistics; banking and mining. She has led commercial facing entities including a start-up to success.


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Employer Sponsorship

Employer sponsorship

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Course Features

Available classes for Business Case Course

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The University of Newcastle, Sydney Campus is a leading provider of short courses in Australia, with industry qualified and experienced educators that bring up-to-date real-world skills directly to the classroom.